Monday, 27 December 2010
Contents page analysis: X Magazine.
My Mastheads.
Brainstorm.
Analysis of mastheads: Pop.
Monday, 20 December 2010
Analysis of mastheads: Smash Hits.
This masthead is the one on the newer magazines after they redesigned it to boost circulation. This redesign also changed the focus away from chart followers of both genders to young teenage girls who wanted celebrity gossip. The masthead reinforces this.
The type face used is very similar to that on Top Of The Pops, with the bubble writing look and the title being in lower case. It has a more of a younger feel to it, especially with the exclamation mark that isn't present in the older issues. The colours used are more 'girly' but also have a pop feel to it, especailly the yellow which is very bright. The use of the black outline, which again is very similar to TOTP, makes the colours stand out even more as well as making the masthead look younger. In all this masthead looks very childish, like the sort of thing a girl of this age would draw, especailly when you compare it to the earlier masthead.
The wording of the masthead is very to the point, as the reader will know straight away that the magazine will focus on the biggest hits at the time. It makes it point quickly and efficently.
For my magazine my masthead will have elements of both of these mastheads in them. As my magazine will be for both male and females of the older teenage years, the type face will be similar to the earlier mastheads of Smash Hits. However I will use the same sort of pop colours that are featured on the later mastheads, except I will make the colours relevent to both genders.
Tuesday, 14 December 2010
Anaylsis of mastheads: Top Of The Pops.
Top Of The Pops is a music magazine that is aimed more at younger teenage girls, ages 9-13, who have an interest in the current popular music.
The wording- 'Top Of The Pops', tells you straight away what sort of music the magazine is focused and it also tells the audience that it is only the 'Top' of the pop charts that would be shown. This is because the music at the top of the charts is more likely to be the music that the audience would be into.
The masthead reinforces this due to the use of colour and the type of font. The font is like bubble writing, which is a popular type of font used by younger teenagers, and so it automatically attracts itself to the right audience. Also the title is in lower case, which again is relevant to the age group. However it is the use of colour that makes it distinctive to female teenagers. Yellow and pink are very girly colours- pink in particular. This means that automatically you can tell what gender this magazine is for. Also the brightness of the colours, again shows what age group the magazine is for. The colours aren't subtle or sophisticated, and you wouldn't find them on a women's glossy such as Marie Claire. The colours are too bright for this, yet they are the sort of colours that young girls would chose themselves.
My masthead will involve the same sort of colours used in the TOTP masthead, however they will be relevant to both genders such as greens and reds.
Saturday, 27 November 2010
Quick Anaylsis- Smash Hits (the earlier magazines).
Font size and choice of colour: The font, like the X Magazine, is more of a 'serious' font and so gives the impression that the article is of a serious nature- in fact it gives the whole magazine this 'serious' look, meaning that it is scene as a serious music magazine. The titles are larger but in the same sort of font, so again showing the serious-ness of the magazine and article.
Mode of address: The tone set by the magazine has a familiar quality to it, making the reader feel like the magazines best friend and so are more likely to continuously buy the magazine as they feel they know it.
The Content: The magazine is focused on the Pop music and so the content is based around that. This means that there are interviews with pop stars and reviews of albums and singles.
Images: Most images are paparazzi like which suggests that the magazine is based around the gossip in the pop music world. However it also includes some staged images which shows that artists in more of a positive light, which adds more appeal to this artists. It also shows that the magazine isn't purely based around gossip.
Demographic: The demographic of the older issues is both male and female (female might be slightly dominant), in their teenage years and take an interest in pop music.
Language: The language used is informal making the magazine more relevant for its target audience. There is a tabloid style of journalism used which again makes it more relevant to the target audience.
Layout: Narrative is broken up into bubbles or blocks, with pictures being dominant in every article. This breaks up any narrative making it easier to read and follow. Some articles are presented like in a newspaper with the text in columns, giving the article more of a serious feel to it.
Thursday, 25 November 2010
Quick anaylsis- X Magazine.
Font size and choice of colour: The articles themselves, are written in what could be considered a more 'serious' font such as Times New Roman, with the titles being larger in size and varying in font style. This means that the articles have a more women's weekly feel to them, such as Heat magazine. The articles are written in black with some titles written in other colours dependant on the content of the article. Again this gives the article more of a women's weekly feel to it.
Mode of address: The tone of the magazine is casual and informal and so positions the reader to be the magazines 'best friend' or as part of 'in' group. This again conveys the idea that the magazine is a cross between a women's gossip weekly and a women's 'glossy'.
The Content: The magazine contains interviews with celebraties and the contestants of the show, reviews of albums and downloads, fashion and other lifestyle elements. This shows us the genre of the magazine- music and womens lifestyle.
Images: The images are a mixture of staged photoshoots and paparazzi like. The big interviews with celebs, such as the judges, have images that are photoshoots to give a glamours impression of the person being interviewed. Other articles contain more paparazzi-type pictures which give across the impression of the magazine being a women's weekly gossip magazine. As the magazine itself is a mixture of a women's gossip and music articles, it is right that you would have a mixture of both staged and paparazzi style images.
Demographic: The magazine gives the impression that the demographic is women aged 18-30 who like the X Factor.
Language: The language used in the articles is simplistic with no overly complicated words used. The text flows well together making it easier to read, whilst techniques such as rhtorical questions and similes add more intrest and makes the articles more humours. Some of the articles also have a sarcastic tone to them, which again adds a humours edge to them.
Layout: The layout is very like a celb gossip magazine but also like a music magazine, such as NME, with interviews presented with both questions and answers, not a long article. Every article has a couple of images to either show the person being interviewd or re-enforce the purpose of the article. Everything is boxed off and that means that it is easier to read.
Thursday, 11 November 2010
Mood Board.
I believe that my target audience are going to be really into pop music and/ or the current chart-toppers and so will read my magazine purely to gain more knowledge about pop industry. This is why my mood board only features things to do with the music industry.
Pre-lim task: A school magazine front cover.
The central dominant image is of our new headteacher as I believed it was fitting as a 'new issue' along with 'new students' and would be relevant for a school magazine.
The colour scheme used is the school colours as this re-enforces the objective of the magazine and makes it relevant for the school that would be producing them.
With an article asking for the students opinions means that the readers get involved with the magazine and so are more likely to buy it, creating a profit.
In all, the front cover really re-enforces this message of it being a school magazine, and it also gives the impression of it being for the younger students.
An Introduction.
My name is Hannah Gordon and this is my blog for Media AS course, 2010.
My coursework this year is based on a music magazine, and so we, individually, are making our own. My idea is of a Pop music mag with a target audience of students of both genders aged 16-20 with an interest in the current Pop charts and artists. The magazine will feature the current charts along with reviews of album's, artists and concerts.
I chose this genre of music magazine after looking at the music magazine market and establishing that there was a place in it for this sort of magazine, as the only other competition would be the new X Magazine (X Factor) which also features elements of fashion and gossip. My magazine will solely be about the music.
The frequency would be weekly, as that means that the magazine can feature the current charts and be constantly up-to-date with whatever would be happening in the music world.
And so it is with great pleasure that I welcome you to the blog for the up and coming: